STARTUP MARKETING IN ACTION
Startup Marketing Strategy & Fractional CMO Support for Great2
ABOUT GREAT2:
Great2 supported local entrepreneurs and growing small businesses across Derbyshire and The Peak District. Their vibrant coworking space and community provided a professional place to work, and their small business support services were focused on helping local firms grow. Recognised as the "New Business of the Year" at The Derbyshire Times Business Excellence Awards 2021.
VERVEIQ SERVICES:
Working as part of the founding team, as a “Fractional CMO”, VerveIQ’s founder Pipa Unsworth led all aspects of growth strategy, brand and marketing for this entrepreneurial startup.
Growth strategy and business planning (V2MOM)
Startup marketing strategy and plan (and budgets)
Services and solutions development
Website design and development
Content marketing strategy and execution
Social media marketing and engagement
Advertising campaigns
PR, Awards & Events
FY22/23 Marketing Highlights:
Growth Strategy
Startup Marketing Strategy & Plan
Fractional CMO
Content Marketing & Social Strategy
Website Design & Development
PR, Awards & Events
“As a new startup, VerveIQ’s “fractional CMO” service was exactly what we needed to chart our growth. They helped with everything from business planning, creating our brand, defining our marketing plan and then helping us action by building and coaching our team. The focus on growth mean we spent our marketing budget wisely and effectively.”
— Andy Ball | CEO | Great2
